Self Storage Directory Innovates Billion Dollar Industry
Released on: September 13, 2007, 7:55 am
Press Release Author: SelfStorages.net
Industry: Marketing
Press Release Summary: \"Self Storage Operators only pay for leads that result in a storage reservation\"
Press Release Body: SelfStorages.net, an emerging "Self Storage Directory" website has introduced a new self storage referral program concept that offers self storage facilities sales leads that are charged based on a small reduced per lead fee and a flat \"Pay Per Move In\" pricing model when the client make a storage reservation.
In the market today, self storage facilities are concerned about purchasing self storage leads from many different self storage lead aggregators that are duplicate, bogus or of low quality that results in a lower \"closing ratio\" and a higher cost of client acquisition\" states Lance of SelfStorages.net. \"So to build confidence in the marketplace, we decided to formulate a lead generation program that works both for us and the client. If we provide quality leads to our customers then they will rent more storage space and we both make more money resulting in a mutual beneficial long term working relationship\"
Over the last 30 years, the Self Storage Industry in the United States has been the fastest-growing sector of the commercial real estate market that had mostly relied exclusively on the yellow pages, newspapers and direct mail to advertise their self storage locations on the local level. As of today, the internet revolution has changed that concept dramatically with the introduction of various business models that focus on national self storage directory websites that generate leads for the local self storage operators. Normally, self storage companies would purchase these generated self storage leads at various cost per lead whether they resulted in a self storage space reservation or not.
Our success relies on our ability to provide valid quality self storage leads to our self storage affiliate partners in real-time at the instant the lead is generated. This instant access to the self storage leads increases the chances of converting the lead to an actual sale.
Today, there are over 51,000 self storage facilities located in the United States as of 2007 with self storage revenues topping $22 billion dollar in 2006 alone. This explosive growth has pushed the market capitalization of the self storage industry in the U.S. to well over $220 billion. Storage industry experts predict that in the future over 75% of all self storage companies in the United States will be utilizing some type of internet leads as a method to increase revenue and profits.
For more information about our self storage referral program visit www.SelfStorages.net
Web Site: http://www.selfstorages.net
Contact Details: Self Storage Directory 2711 Vista Parkway West Palm Beach, FL 33411